Veterinary Practice Management

Coates, Catherine R

Veterinary Practice Management - Wallingford, Oxfordshire : CABI, ©2013. - vii, 181 p. : ill. ; 25 cm.

Veterinarians are increasingly aware of the need to recognize they are working in a business enterprise. From operating as small practices 20 years ago, veterinary businesses are now run along sophisticated models and operate out of multi-million pound hospitals.

The characteristics of services --
Building the practice-client relationship --
The practice communication mix --
The 7 Ps of marketing services --
The costs and benefits of marketing --
Recruiting and selecting staff --
Induction, staff training and development --
Performance appraisal --
Motivation --
Leadership and management : do you have what it takes? --
Practice protocols and procedures --
Principles of health and safety / Alan Jones --
Managing health and safety in a clinical environment / Alan Jones --
Effective stock management --
Managing computer systems / Michael Coates --
Profitability --
The trading and profit and loss account --
The balance sheet --
Accounting ratios and financial performance indicators --
Pricing products and services --
Planning --
Preparing a business plan --
Evaluating capital investments --
Managing projects.

9781845393809


Medicine
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